Beer done differently flows as a mindset from impact to culture to taste. It shapes how we think about our planet, our people, and our product. We want to get this right from the start and not have to look back in the future and reconcile the damage we have done in the past.
Carbon is not cool and it’s making our planet hot. We work with Carbon Footprint Ltd to assess all of our carbon emissions and offset 2tCO2 for every 1tCO2 that we emit. In 2020 we offset our emissions via a UK reforestation project and a VCS (Verified Carbon Standard) anti-deforestation project in the Amazon Rainforest. This comes at a big financial cost to us, but it’s an environmental tax we put on ourselves.